WHAT TO EXPECT WHEN YOU’RE EXPECTING WINDWOOD
First off, Thank you for choosing team WINDWOOD! We understand that all of our clients have a different level of experience having a video production company on site. The idea of cameras and lights can be the perfect time for a certain employee to shine, but for others can be overwhelming (We totally get it, we also have to be on camera sometimes and it’s not always a comfortable time!) To facilitate a smooth experience, and ease any concerns, we have compiled a short how-to guide to address common questions that have arisen. We hope this helps - but this is just a first step! We’re here to answer any other questions that may pop up!
Preparing for the Interview
WARDROBE RECOMMENDATIONS
When you’re preparing for a film shoot, it can be tough to know what to wear. We typically recommend business casual! You’ll still want to stick with a button down or blouse, another great option is a shirt with your company’s logo on it.
Navigating wardrobe choices for a film shoot can be challenging. We typically recommend adhering to a business casual dress code. Opt for a button-down shirt or blouse, and consider attire featuring your company’s logo.
WE DON’T WANT YOU TO LOOK FAKE OR SET UNREASONABLE EXPECTATIONS - WE OFTEN SAY “DRESS LIKE YOU’RE HAVING THE BEST WORK DAY EVER - LIKE THE BEST WORK VERSION OF YOU SHOWED UP THAT DAY”
Here are some guidelines to bear in mind when selecting your outfit:
Avoid clothing with prominent logos to prevent potential copyright or clearance issues, unless it pertains directly to your company.
Steer clear of stark whites and blacks, as these hues may not translate well on camera due to their brightness or darkness.
Refrain from wearing dangling jewelry and bracelets, as they can produce unwanted noise during audio recording.
Above all, prioritize attire that instills confidence and reflects your personality while effectively conveying the message of your interview.
Our Interview Approach
We know you want to be as prepared as you can be - you may even ask for the interview questions ahead of time. We try to avoid that whenever possible because we want your answers to come off as authentic as possible. There are no trick questions, only a conversation that helps us get to the heart of the video. Focus on why you are sitting down for an interview with us. What is the purpose of your company? What are you hoping viewers will take away from this video? Below are some examples of questions we may ask. These are just a baseline to allow a team member to start talking about their journey so we can dive in on the parts that they seem most passionate about.
Introduce yourself, tell us your name, and what you do here!
How long have you been with this company?
What do you love most about working here?
How have you grown with this company?
How does your company prioritize company culture and does it aid the success of the company?
5. What is your favorite part of your job? What has kept you coming back for 10 years?
To help US prepare for a day of interviews - we like to ask if you have any supporting information for each employee that’s sitting down on camera. (A quick sentence or two to let us know if there are some standout things that we can talk about.) We also love to know what the objective is for each interview!
The Interview Day
What We Need From You
To help maintain a smooth filming process, we kindly request the provision of a dedicated interview space. While we work to maintain a small footprint to minimize disruption to the daily operations of your business, a separate space solely for filming is great help. For an interview set up we bring our lights, stands, cameras, tripods, batteries, and charging stations. If this is a full day shoot, we are required to give our team at least a 30 minute lunch break during our filming day.
We can assist you in scheduling the interview time slots to find the best time to break our team!
Talent Release ForM
In adherence to industry standards, we require all individuals appearing on camera to sign a talent release form. You can our talent release form here.
Location Preparation
Ensure that the designated interview space is clutter free and free from distracting background imagery. Consider adding some branding or decorations to the space to make it visually appealing. The setup process typically spans between 30 minutes to an hour and a half for more complex and involved lighting setups, with the actual interview duration ranging from 20 minutes to an hour. When planning the logistics of your shoot, carefully consider the number of individuals slated for interviews, potential variations in interview locations, and the desired duration for each session. If we’re breaking down and setting up a new location for each interview, consider that we will be able to accomplish less interviews throughout the day due to setup time! This thoughtful approach will help us work with you to determine the optimal number of shoot days required to accommodate your project's scope effectively. In our pre-production meetings we are happy to talk through the best plan for your video!
Post Production
Post production is where we move into offloading, logging, and compiling all media captured to provide the expected deliverables. For a typical shoot day, we attempt to have first drafts back for review within 2-3 weeks. For more complex projects with a larger amount of deliverables, we will still attempt to begin the review process in a timely manner, but if our post production team is delivering 20-40 interview videos, it may take a bit longer to get from beginning to end! We will keep in communication throughout this process so you get an understanding of when to expect first drafts.
Draft delivery
Our initial draft delivery will be sent via UNLISTED YOUTUBE LINK. This means that only the people with that specific link will be able to find and see the video. This isn’t broadcast to the world, it’s being sent just to you! Often we work with clients that may have multiple stakeholders in the project who have revisions or notes. We ask that you reconcile all comments and compile all notes from all key stakeholders in one document. We also request that you do your best to indicate the timecode for each instance you’d like changed:
Example:
At 2 minutes and 20 seconds our CEO says we have 35 employees, we’d like that removed with the hopes that we’ll grow to 50 employees by the summer.
Download delivery
Upon completion of our post production process, and approval of final video assets - we will send you a DOWNLOADABLE GOOGLE DRIVE LINK to download your videos. From there, you can download the content onto your own devices and post where you wish! Here’s a quick explainer video on how to download your videos on google drive.
MEET OUR TEAM
Windwood Productions is an upbeat, professional video production company with a studio and office in downtown Concord, New Hampshire. We specialize in helping businesses and professionals create video and marketing content to drive growth, engagement, and action with their target audience.
We look forward to working with you!